Kryptonim szef Sezon 4 Odcinek 13: ADT

Tony Wells, the CMO of ADT is going undercover posing as a contestant on a reality competition show trying to win money to start his own security company. Tony has been with this 140 year old company for a short 8 months, but he knows the only way to make it 140 years is to keep innovating and to keep up with technology. Since coming to ADT though, Tony’s really trying hard to make sure the company also becomes customer obsessed. Tony wants to go undercover to get a real sense of how the company is treating its customers and to make sure that all the marketing efforts they’re making to sell their new product, Pulse, are working.