Mike Roper, President and CEO of Taco Bueno is going undercover in his own company. Named America’s favorite Tex-Mex, Taco Bueno is a quick service chain on the rise with 178 locations spread across 7 states and a annual revenue of more 200 million dollars. A fanatic of the fresh quality taste, Mike joined Taco Bueno in 2013 and just shy of a year ago was named CEO. Over the next 5 years, Mike has set his sights on doubling the amount of restaurants in the company; however, he wants to make sure it’s done right. Its imperative Mike goes to the frontlines to gain a deeper understanding of his restaurants if he is wants to reach his goals of expansion.
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